personal information that may be collected by Gurus On Wheels anytime
you interact with Gurus On Wheels, such as when you visit our website,
when you purchase Gurus On Wheels products and services, or when you
chat or speak with our support associates. Please take a moment to read
the following to learn more about our information practices, including
what type of information is gathered, how the information is used and
for what purposes, to whom we disclose the information, and how we
safeguard your personal information. Your privacy is a priority at Gurus
On Wheels, and we go to great lengths to protect it.
Why we collect personal information
Why do we collect your personal information? Because it helps us
deliver a superior level of customer service. It enables us to give you
convenient access to our products and services and focus on categories
of greatest interest to you. In addition, your personal information
helps us keep you posted on the latest product announcements, software
updates, special offers, and events that you might like to hear about.
What information we collect
There are a number of situations in which your personal information
may help us give you better service. For example, we may ask for your
personal information when you’re discussing a service issue on the phone
with an associate, downloading a software update, receiving remote
support, participating in an online survey, or purchasing a product. At
such times, we may collect personal information relevant to the
situation, such as your name, mailing address, phone number, email
address, and contact preferences; your credit card information and
information about the Gurus On Wheels services you subscribe to, or
products purchased; and information relating to a specific support or
service issue. We may collect information for market research purposes —
such as your occupation and where you use your computer — to gain a
better understanding of our customers and thus provide more valuable
service. We also collect information regarding customer activities on
our website. This helps us to determine how best to provide useful
information to customers and to understand which parts of our websites
and Internet services are of most interest to them.
The Gurus On Wheels website, as well as Gurus On Wheels services,
remote desktop support, chat, and ask-a-tech, allows you to create an
“Gurus On Wheels ID” based on your personal information. This convenient
service saves you time and allows for easier use of our web services.
Here’s how it works: You create a personal profile — providing your
name, phone number, email address, and in some cases your mailing
address or a credit card number — and choose a password and password
hint (such as the month and day of your birth) for security. The system
saves your information and assigns you a personal Gurus On Wheels ID —
in many cases simply your email address, because it’s unique and easy to
remember. The next time you request services from the Gurus On Wheels
Store or purchase a new product, all you need to do is enter your Gurus
On Wheels ID and password; the system looks up the information it needs
to assist you.
When we disclose your information
Gurus On Wheels takes your privacy very seriously. Be assured that
Gurus On Wheels does not sell or rent your contact information to other
marketers. To help us provide superior service, your personal
information may be shared with legal entities within the Gurus On Wheels
Group globally who will safeguard it in accordance with Gurus On
advantageous for Gurus On Wheels to make certain personal information
about you available to companies that Gurus On Wheels has a strategic
relationship with or that perform work for Gurus On Wheels to provide
products and services to you on our behalf. These companies may help us
process information, extend credit, fulfill customer orders, deliver
products to you, manage and enhance customer data, provide customer
service, assess your interest in our products and services, or conduct
customer research or satisfaction surveys. These companies are also
obligated to protect your personal information in accordance with Gurus
On Wheels’s policies. Without such information being made available, it
would be difficult for you to purchase products, have products delivered
to you, receive customer service, provide us feedback to improve our
products and services, or access certain services, offers, and content
on the Gurus On Wheels website.
At times we may be required by law or litigation to disclose your
personal information. We may also disclose information about you if we
determine that for national security, law enforcement, or other issues
of public importance, disclosure is necessary.
How we protect your personal information
Gurus On Wheels takes precautions — including administrative,
technical, and physical measures — to safeguard your personal
information against loss, theft, and misuse, as well as unauthorized
access, disclosure, alteration, and destruction.
All Gurus On Wheels applications use Secure Sockets Layer (SSL)
encryption on all web pages where personal information is required. To
make purchases from Gurus On Wheels, you must use an SSL-enabled
browser. Doing so protects the confidentiality of your personal and
credit card information while it’s transmitted over the Internet.
You can help us by also taking precautions to protect your personal
data when you are on the Internet. Change your passwords often using a
combination of letters and numbers, make sure you use a secure web
browser, and never transmit such information over an unsecured or
wireless Internet connection.
Integrity of your personal information
Gurus On Wheels has safeguards in place to keep your personal
information accurate, complete, and up to date for the purposes for
which it is used. Naturally, you always have the right to access and
correct the personal information you have provided. You can help us
ensure that your contact information and preferences are accurate,
complete, and up to date by checking your account information within the
support area of our website.
Cookies and other technologies
It is standard practice on many corporate websites, Gurus On Wheels’s
website also uses “cookies” and other technologies to help us
understand which parts of our websites are the most popular, where our
visitors are going, and how much time they spend there. We also use
cookies and other technologies to make sure that our online advertising
is bringing customers to our products and services as intended. We use
cookies and other technologies to study traffic patterns on our website,
to make it even more rewarding as well as to study the effectiveness of
experience and provide greater convenience each time you interact with
As is true of most Web sites, we gather certain information
automatically and store it in log files. This information includes IP
addresses , browser type, internet service provider (ISP),
referring/exit pages, operating system, date/time stamp, and clickstream
data. We use this information, which does not identify individual
users, to analyze trends, to administer the site, to track users’
movements around the site and to gather demographic information about
our user base as a whole. Gurus On Wheels will not use the information
collected to market directly to that person.
In some of our email messages we use a “click-through URL” linked to
content on the Gurus On Wheels website. When a customer clicks one of
these URLs, they pass through our web server before arriving at the
destination web page. We track this click-through data to help us
determine interest in particular topics and measure the effectiveness of
our customer communications.
In addition we use pixel tags — tiny graphic images — to tell us what
parts of our website customers have visited or to measure the
effectiveness of searches customers perform on our site.
Pixel tags also enable us to send email messages in a format
customers can read. And they tell us whether emails have been opened to
assure that we’re only sending messages that are of interest to our
customers. We store all of this information in a secure database.
Our companywide commitment to your privacy
As we said, Gurus On Wheels takes protecting your privacy very
seriously. To make sure your personal information is secure, we
communicate these guidelines to Gurus On Wheels employees and strictly
enforce privacy safeguards within the company. In addition, Gurus On
Wheels supports industry initiatives to preserve privacy rights on the
Internet and in all aspects of electronic commerce. And we do not
knowingly solicit personal information from minors or send them requests
for personal information.
Gurus On Wheels’s website has links to the sites of other companies.
Gurus On Wheels is not responsible for their privacy practices. We
encourage you to learn about the privacy policies of those companies.